Everything you need to know about walled garden sites

This is a strategy that is best employed by businesses that are seeking a long-term presence in a search engines listings. There are many methods of ensuring your articles can be read easily. Some examples are: adding more paragraphs, headings, snappy sentences, and subheading. Would you refer this website to …

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Find a simple guide to text links and read up about it

The process is iterative, so data gathered from ongoing monitoring feeds back into future campaign planning. Ignoring customer, or potential customer, comments on social media is even worse than ignoring their emails, simply because these posts are visible to anyone and everyone interested in your business. A page consisting of …

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The death of SEO campaigns

When a user clicks on a result in Google, how do they behave? Search engines scan tags and categories to identify what products, blog posts, or gallery images are about. Adding tags and categories that accurately describe the item could help it appear in search results. Different search queries with …

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Overusing topic tags can be harmful

Social media, though not necessarily a ranking factor, can be extremely important to your organic campaign. You may not have the resources to create locale sites for each country or language you want to target. In that case, add Google Translate to your site to ensure that your website visitors …

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Tactics around dynamic pages

When deciding which keywords to go after, you could also use a tool, but simply googling your keywords will also give you insight into the difficulty to rank for a certain search term. Always do your research and conduct your own experiments With very little money, you can create a …

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How to diagnose web crawlers related issues

Good website navigation is very important because it helps website visitors and search engines to understand your website structure. The internal links of your website do have an influence on the search engine rankings of your website. Sometimes, your blog simply doesn’t get the attention and the traffic you …

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Create a search marketing strategy based on content

If people have no power to affect change, then they cannot do their jobs. Anchor text to specific webpages on your site should be descriptive (but concise) as possible in order to benefit from the link. When it comes to getting visitors to your site, you want to grow your …

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Turn your mentions into backlinks

Additionally they also usually have low competition due to their specificity; however this comes at the cost of low search volume. You can stop improving certain pages, but the site as a whole can always be improved. A general misunderstanding about SEO is that you have to stuff your website …

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How Much is a Website Worth?

In a link building campaign, you have to find target Web sites in the first place, review them to decide if asking for a link is worthwhile, identify the contact person and send them a customized link request. This is very similar to duplicate content, however it manifests itself in …

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Think about Long Tail Keywords

With the help of online marketing and design experts, and a little patience, your website is sure to be bombarded with mobile traffic the world over. Social media sharing has become immensely powerful, and you simply can't afford to ignore it. Make sure that every element of every page's URL …

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Unlocking the mystery of nofollow links

Universal concepts and methods of testing can be applied to most sites, but each case is unique. it’s crucial to know everything about it. The only way to reliably build links is to create amazing content, but the standard for 'amazing content' gets higher and higher every year. If …

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Clarification about googlebot crawlers

It’s all very well to know what problems you can look for and fix to improve the stability of your rankings. However, as with everything, prevention is better than cure. Once you’ve identified and fixed the SEO elements causing your problems, whether they are issues described in this …

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Lessons I learned about web portals

If you want to simply attract users, focus more on SEO tactics that drive visitors to your site. If you want higher conversion rates once visitors get to your site, content marketing is more important. Many free and fee-based keyword research tools exist. The search engine tools are generally based …

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How to focus on offsite SEO

It is good to optimize a web page with one keyword phrase rather than several ones at a time. By focusing on one keyword, you’ll be sure that it gains all the SEO power it can get. Once you’ve selected target keywords, you need to create content around …

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Measure and Improve by paying attention to hits

As search engines move ever further toward employing semantic intelligence in their ranking systems, using related keywords will become ever more important to avoid scoring low in the rankings. Google recognizes that a site might have two versions on the same page (web version and printer friendly version), and this …

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How to survive your first encounter with 301 redirects

The Disavow tool is part of Google Search Console (formerly Webmaster Tools) that allows websites to discount the value of an inbound link, helping to prevent against link-based penalties. Remember, it takes 20 years to build a reputation and only five minutes to ruin it. Kiting internet trends is one …

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Accelerated Mobile Pages (AMP)

Regardless if you already work, live and breathe the internet or if you’re just about to craft your online presence, there’s one magic term that you’ve probably heard of – SEO. The Google Webmaster Tool is a handy set of utilities that allows you to see your website …

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Things your competitors know about search queries

One of the basic tools of the trade for an SEO practitioner is the search engines themselves. They provide a rich array of commands that can be used to perform advanced research, diagnosis, and competitive analysis. Google’s algorithms are always changing and updating, and increasingly there is more and …

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Make a good use of widgets

To generate any significant clicks from search engines, your site needs to be listed in the top five Google results. All of this internal processing knowledge is contained within the semantic network and organized on a conceptual basis. If you don’t follow the search rankings of your website and …

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More importance is given to widgets

Both of these tools are free, but will only check up to a certain number of URLs. Search engine optimization or search engine optimization is the process of improving the visibility of a website in the organic results of the different search engines. It is also common to name it …

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Online marketing changes quickly when it comes to SEM

A strong online presence is essential for any business to be competitive. Link exchanges, link outreach, blog commenting, forum commenting are all good ways to get high quality backlinks for your site. Getting links from high powered domains with high DA, but not great PA​ is still going to help …

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Maybe user generated content will be a thing of the past

Some may think only about ranking in the SERP without even bothering about their users. Sometimes knowing why you’re doing something can make all the difference. Like desktop content, mobile pages need to load fast. Slow loading pages rank lower in Google results. Google has a handy tool called …

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Why has html been so popular?

If you read something interesting on a blog, you should comment. Especially when a post is about something you may have written about yourself as well. In your comment, you can share your view on the matter. You could also place a link to one of your own blogs. If …

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Never underestimate the influence of user generated content

Google’s Search Console offers a series of useful services for web developers and site owners to help manage search engine results, optimise websites and identify any issues. At its core, Search Console is a simple method for alerting Google to your website and any changes that have happened. Make …

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Unexpected ways 301 redirects can impact your marketing efforts

Even if you’re looking for increased brand awareness rather than clicks, organic search will provide a greater return. This boils down to one thing; the way in which people are using search engines to find the information they desire is evolving. There’s always something written somewhere that you …

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Increase leads and ultimately sales

On Page, optimisation is the most important part of SEO. You can increase website traffic, leads, and sales, by doing better On Page SEO on the website. Things can always be improved, they can be represented better, the story told could be more engaging, inviting to your audience. It is …

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Be mindful of search engine spiders

Make sure you add responsive mobile URLs to your sitemap. Mobile friendly pages tend to rank higher for mobile search results, therefore inform the Search Engines which pages on your website is mobile friendly. Some influencers can reach millions of people within seconds, this is by far the best way …

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Expand your CTR as necessary

Unsurprisingly, larger companies tend to outspend smaller firms when it comes to SEO. Keywords aren’t the only factor in a site’s ranking, but they help search engines find you faster. The deluge of content that has appeared on the web over the past few years has reached almost …

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Beginner's guide to splogs

Browser caching is about how a browser remembers / stores your website for faster visiting the next time you come to that website. To be a leading part of this new marketing technique, it is necessary to keep yourself visible among user and so various subsets of digital marketing are important …

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Random musings on googlebot crawlers

Search engines have no trouble finding the homepage for the blog. Although these citations are indeed helpful across the board, they are particularly useful in enhancing your Search Results in the Search Engines’ maps and geo-location rankings. Depending on your CMS, you can create a separate Google search results headline …

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The reason everyone loves analysis

The benefit of getting links from networks is low, whereas the risk of being penalised and losing rankings is high. Marketing is all about ROI. If you believe you can get a return on investment using only PBN links, then DO IT. For most people, it’s best to take …

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Write a 1000+ words article about plugins

Googlebot and other web crawlers follow the links that they find on web pages. If Googlebot finds new links on a page, they will be added to the list of pages that will be visited next. If a link does not work anymore, or if there is new content on …

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Find out more about bread crumbs

A page’s title tag is the clickable text that appears in search results. Though easily overlooked, it’s one of the most important factors in on-page SEO and capturing your visitors’ attention — describing in just a few words what a page or document is about. Ideally page titles should …

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You need to understand what your competitors are doing

In my experience, poorly optimised images are one of the biggest factors behind a slow page speed. So you want to add value for your visitors? At it’s core, that’s what SEO is all about. Sure, there are some technical rules that Google will reward us for, but …

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More focus is put on domain authority

Links with longevity suggests that your site is an established voice for whatever topic it covers. Write proper page titles. Not overly optimized titles targeting a gazillion keywords. No. Proper, one sentence titles that contain your brand name and your focus keyword. If you’re trying to build credibility, then …

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Make plugins the main focus of your marketing tactics

If an SEO tactic worked for one website that does not mean the same can be successfully applied to another. SEO is here to serve not only you – a website owner, blogger, entrepreneur but most of all a user who, at the same time, is your potential visitor, follower, happy …

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Reasons why you cannot learn nofollow links well

A title tag tells both users and search engines what the topic of a particular page is. The title tag should be placed within the head tag of the HTML document. Ideally, you should create a unique title for each page on your site. This is far better than having …

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Things about mobile search you have to experience yourself

Search Engines then use formulas to analyze huge amounts of data about all the web pages they can find in order to determine which web pages they should present when someone searches for a keyword phrase, and in what order they should present them. So, we focus on creating what …

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Write about bread crumbs

Internal backlinks are created on your site or blog and there’s no external element in their creation. The reason behind the creation of internal links it to make navigation around the site easier. Link building, as a strategy, began in the late 1990s, coinciding with the advent of Google …

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Layout, formatting and inbound links combine to make great SEO

Would you feel comfortable providing this website your credit card information? You can’t game the system. Search Engines are not humans. They do not read your content; they just evaluate it, based on text, language analysis and other factors. If you use the right mixture of keywords, link juice …

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The reason everyone loves link bait

By quoting influencers in your industry, you make your content more authoritative. Linking out to relevant websites is great for SEO. But, content related to Christmas or Thanksgiving, may bring you traffic during those holidays, no matter the year. Developers who aren’t already focused on SEO requirements aren’t …

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The outreach process for SEO

So, step up your game with evergreen blog posts, but mix them up with fresh ones and you will breathe new life into your blog. Write interesting and creative content that you know people will share with others. Modern link-building focuses on high-quality, original content that provides value to users …

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Find ways to measure data

It’s easy to assume that Google already understands the content and relevance of each and every page on your website, but the fact is that it needs a fair amount of hand-holding. Fortunately, helping Google along really isn’t very difficult at all. Too many low-quality pages might cause …

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