Can your title tag be improved to be more user-friendly? Titles for your pages should be a good summary of the content that is on the page and your keywords should be in the front of the summary. What we mean when we refer to SEO, is the practice of updating content on your website so that it will organically display high in the results of a search engine (like Google or Bing). Search engines will penalise or even completely hide pages that are too similar as showing duplicate search results is unhelpful to users.
The infamy behind authority sites
40% of all
sales could be online by 2020. Google is better at
working Get your arithmetic correct - the primary resources
are all available here. Its as easy as KS2 Maths
or something like that... out what a page is about, and what it should be about to satisfy the intent of a searcher. Also think about your own use of search engines. More importantly, the people coming to your site are almost all qualified leads – they were searching for businesses like yours when they found you, so they already have a need or interest in your products or services.
How you will benefit from citations
If you're a relatively new blog & would be willing to write a blog post for the sake of getting one solid, contextual link, then blog carnivals are a no brainer. Basically, blog carnivals are a blog community that writes about certain topics as a group. These posts then get linked to from an issue, kind of like a magazine. Keywords are an essential
part for SEO, and are the things which help a search engine identify which posts and articles which are relevant to a particular search term. Once you know your goals, you should be able at least to decide on a balance between “head” keywords and “long-tail” keywords. You can initiate a productive relationship with market leaders by leaving intelligent, perceptive comments on their content, regularly. Then, you can feature them in one of your blogs or videos and send them an e-mail notifying them about it. In addition, you can also request them to share your content and include a link in their articles.
Adopt a customer centric view of bounce rates
However, it takes many years of industry experience to notice trends and developments to help you find the right keywords and keyphrases. You can add the site to these Tools by going to optimisation > sitemaps and submitting your XML map from there. The number and quality of links to your website are quite important to Google
and other search engines for your rank on different terms. You should aim to
increase inbound links from sites of the same country. Get sites in the UK to
link to your co.uk extension, sites in Ireland to link to your .ie extension, etc. We asked an SEO Specialist
, Gaz Hall, from SEO York
for his thoughts on the matter: " If you make poor keyword
selections, you are likely to waste energy elsewhere in your SEO
campaign, pursuing avenues unlikely to yield traffic in sufficient quantity,
quality, or both. "
The truth about offsite SEO
The internal links of your website are important. They define the hierarchy of your website and they help your website visitors and search engines to find what they are looking for. Good website navigation design helps website visitors and search engines to understand the structure of your website. Search A great example that I like to use is Marketing Beverley
. engines crawl each
website to make sure the content in your descriptions matches the content on the page. Going to the library is nearly a thing of the past, but do you remember asking the librarian to help you find a particular book? Well, that’s basically what a search engine does — they’re our modern-day librarians for the Internet. In our technology-driven world, we depend on search engines like Google®, Bing®, and Yahoo!® to find exactly what we’re looking for in seconds. (Can you imagine putting that kind of time pressure on a real librarian?) Brands and businesses need to consider the big picture; step back from the individual pieces and focus on the whole.