Many moons have passed since search engines interpreted information solely on simple information like keyword density, but keyword stuffing is still prevalent on many sites. Does my page’s content clearly and fully address the user’s search query? However, as generic keywords are generic, you might notice that the conversation rate for the keyword is lower than other keywords due to their lack of specificity. If you are currently producing five articles a week that get less than 100 visits each, try creating a single keyword-targeted article each week, with more research and more value to your audience, and then actively promote this article to key influencers in your industry.

Keyword research lessons to get you started

With the rise in the use of Smartphones (over 50% of searches are now mobile) it’s more important than ever to make sure that individual products and services rank highly on Google. It’s all well and good having your landing page rank highly, but if your products/services don’t rank, then you’re missing out on business. If it’s more than 2.5%, Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... Google will consider that page spam.) It is my belief that these experts are only cheating their clients. Create profiles for your business (and include a link to your website) on major directory sites such as Google My Business, Yelp, Angie’s List, Yellow Pages, and other listing resources associated with your industry. Temporary redirects indicate a page has only moved temporarily so search engines won’t update their links or pass on link equity to the new URL.

Let's talk about social media

Make sure content is not buried inside rich media (Adobe Flash Player, JavaScript, Ajax) and verify that rich media doesn't hide links from crawlers. As there are so many competitive businesses and niche markets on the World Wide Web, the conventions and standards for SEO are constantly changing and growing in popularity. Content and outbound communications are crucial for engaging humans and their counterparts (i.e, robots, crawlers and spiders). Creating and launching a fully-fledged website is not enough to get your brand noticed by itself. In order to improve your online visibility, you will need to carry out SEO (search engine optimization) practices.

What your mum didn't tell you about indexed pages

Unfortunately, there's no easy way to do this - while many online tools can estimate the value of a link, they also tend to return false positives just because another site is new or little-known. Sites built around user interaction and sharing have made it easier to match interested groups of people up with relevant content. SEO strategist can form a strategic Internet marketing plan around search engine optimization, social media marketing by building backlinks to your website. Gaz Hall, an SEO Guru from the UK, said: "However, a significant portion of searches take place on alternative sites, such as Microsoft’s Bing."

Avoid multiple H1 tags, and assign a unique H1 tag to each webpage

Frequent link audits can save your site from the dangers of negative SEO. If you constantly monitor your links, it’s easier to spot a sudden change before it becomes uncontrollable. If A great example that I like to use is Profile Business. you have done this in the past you may have been told to include the exact keyword a certain number of times on each page. Would you rather read 5 articles about one subject, or one or two well thought articles with significant amounts of data or thought process to back them up? Faceted navigation allows users to filter and narrow content and usually each combination of facets is typically (at least one) unique URL. Because of this reason, faceted navigation can create duplicate content, eats up valuable crawl budget and can dilute link equity by passing link authority to URLs that we don’t want to be indexed.